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VISITOR ACQUISITION
1. Direct marketing
- Create a portfolio of visitors, characterization and segmenting
- Mailing (postal / e-mail / fax) and phone calls
2. Public relations
- Conference organisation, information meetings,
-Top-level contacts, purchasing mission organisation
3. Press relations
- Writing, translation or adaptation of press communication
- Media planning and advice
- Cooperation with relevant platforms and media
EXHIBITOR ACQUISITION
-Creation of adequate portfolio, qualification and segmenting of potential exhibitors
- Direct marketing activities: preparation of sales campaign, contact decision-makers by phone / e-mailing ,
- Practical and logistics solutions for exhibitors: registration procedures / interpretation, partners research
- The result analysis: analysis of participant profiles, satisfaction survey, assessment of activities: remedial solutions
Case Studies
SOME B2B MEETING ORGANISATION
• Organisation of B2B meetings for 100 Turkish food exporters with EU partners during SIAL (International Food Fair in Paris) October 2008-Istanbul Chamber of Commerce
www.sial.fr
• Organisation of “Business Forum” at MIDEST November 2009 (Paris)
www.midest.com
• Organisation of B2B meetings for 100 Turkish food exporters with EU partners during ANUGA (International Food Fair in Köln) October 2009-Istanbul Chamber of Commerce
www.anuga.com
• Organisation of B2B meetings for “Interregional Business Forum” to be held in Paris on 9-10 February 2010. (Paris Chamber of Commerce and Indusrty&Istanbul Chamber of Commerce)
www.interregionalbusinessforum2010.com
SOME ACQUISITION FOR BUSINESS FORUMS
• Acquisition from Turkey for Green Venture June 2008 (Potsdam) for Potsdam IHK
www.green-ventures.com
• Acquisition from Turkey for Green Venture November 2008 (Rimini) for Potsdam IHK
www.green-ventures.com
• Acquisition from Turkey for Green Venture June 2009 (Potsdam) for Potsdam IHK
www.green-ventures.com
• Acquisition for matchmaking meetings between Turkish and EU companies for Promofood November 2009 (Potsdam) for Potsdam IHK
www.promofood.de
• Acquisition from Turkey and France for Green Venture June 2010 (Potsdam) for Potsdam IHK
www.green-ventures.com | 
